Out & The Advocate's 2024 Cover Party: Hornitos Tequila celebrates MARG MODE all summer long

This story is brought to you by our partners at Hornitos Tequila.

As the vibrant colors of Pride Month paint the city, Out and The Advocate's 2024 Cover Party, themed "Pride of Broadway," lit up the night with a spectacular celebration on June 3 at Somewhere Nowhere NYC in Chelsea. The event welcomed 150 attendees clad in their most fabulous cocktail attire as they sipped down Hornitos’ new summer specialty cocktail with famed-frozen treat brand, La Michoacana: The Paleta-rita. The night was co-hosted by RuPaul’s Drag Race All Stars’ Nina West and WABC-TV Eyewitness News Weatherman Sam Champion, setting the stage for an evening of glamor and recognition. Among the honored guests were Tony nominee Jonathan Groff, Out Magazine’s Cover Star, and TV Host & Comedian Wayne Brady, The Advocate Magazine’s Cover Star. The star-studded guest list also included Recording Artist Todrick Hall, Plus Magazine’s Cover Star, Jessica Lange, Jim Parsons, Jeremiah Brent, and RuPaul’s Drag Race’s Pit Crew. With partners like Hornitos Tequila and La Michoacana, the night was destined to be unforgettable.

(Courtesy Slaven Vlasic/Getty Images)

But if you couldn’t make it to the party, you still have a chance to experience the tasty libations Hornitos Tequila crafted for the occasion. This summer, Hornitos is taking the spirit of celebration beyond the Cover Party and into everyday life with MARG MODE. Embracing MARG MODE is all about experiencing the summer Friday feeling any day of the week with a perfectly crafted Hornitos Paleta-rita. With margaritas reigning as the #1 cocktail in the US, Hornitos invites you to turn Fri-DAY into Fri-YAY all season long.

Courtesy Roland Fitz

Hornitos Tequila is activating summer fun every day of the week, starting with the most dreaded—Mondays. Enter ‘Marg Mode Mondays,’ where you can kick off your week with a smooth, refreshing Hornitos margarita or Paleta-rita! This summer-long experience ensures that MARG MODE isn't just a fleeting moment but a mindset that carries all summer long.

Courtesy Kadeem Olijah

To top off the summer spirit, Hornitos has teamed up with La Michoacana, because nothing screams summer like a delicious icy treat. This collaboration is set to introduce a delightful fusion of flavors with the Paleta-rita cocktail.

With both brands rooted in Mexican tradition, Hornitos and La Michoacana share synergies that are rich in both flavor and culture. Hornitos’ 100% blue agave tequila, boldly established in 1950 to honor Mexican Independence, and La Michoacana, renowned for its frozen fruit novelties, merge their summer staples to create a new, revitalizing cocktail experience. The Paleta-rita combines Hornitos' award-winning, fresh agave tequila with La Michoacana’s refreshing paletas, offering flavors like lime, mango chamoy, strawberry, and pineapple. The Paleta-rita is not just a cocktail; it’s a symbol of support for the LGBTQ+ community, reflecting Hornitos' long standing allyship and commitment to inclusivity. Celebrate Pride and beyond with this colorful libation, perfect for sipping, savoring, and embracing the MARG MODE mindset.

Courtesy Roland Fitz

Stay tuned for more exciting Marg Mode events and sweepstakes by following @hornitostequila and @lamichoacanaytu on social media. Together, let’s celebrate every Marg Mode moment and toast to the spirit of Pride.