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OnlyFans Is Doing a $50,000 Fashion Competition — Law Roach Is a Judge
But will the contestants do what needs to be done?
OnlyFans wants you to know it's more than a place for adult content.
On Thursday, popular subscription platform OnlyFans announced a new program meant to highlight rising talent in the fashion industry. The OnlyFans Creative Fund Fashion Edition searches for talented fashion designers and stylists, and awards winners with both cash and mentorship.
"Hey tribe, I'm home in my bed because I have some sexy news for you," Hollywood megastylist andLegendary judge Law Roach said in an announcement posted to Instagram. "I'm finally joining OnlyFans. But not for what you're thinking, I will be partnering with OnlyFans to judge their Creative Fund competition which is an opportunity for stylists to grow their careers. So, if you want you can submit your work for a chance to win $50,000 and show your showcase your talents."
Applicants can submit five of their designs or stylized looks and a submission video in an online application. Six will be flown to Los Angeles to compete in a series documented for OFTV, the OnlyFans streaming service. Rebecca Minkoff will mentor the contestants and Francesca Farago will serve as host. Law Roach, Maeve Reilly, and makeup artist Sir John will serve as judges awarding a first-place winner with $50,000 while second and third place will receive $25,000 each.
While OnlyFans is known most popularly for adult content, over the years the platform has worked hard to expand. They have recruited high-profile celebrities as well as stars of RuPaul's Drag Race into building out accounts. The Fashion Fund comes as the second installment of the Creative Fund; last year it was based on music.
Roach, a 2021 Out100 cover star, is one of the foremost celebrity stylists working today. He currently works with A-list talent like Zendaya, Priyanka Chopra, Kerry Washington, Meg Thee Stallion, Venus Williams, Jennifer Hudson, and more. This is only the latest competition series that Roach has been involved in. In addition to judging Legendary and America's Next Top Model, he also judged SHEIN's first-ever design competition as well as a competition for Supima.
Sir John is similarly at the front of the beauty industry notably working for the likes of Beyonce, Mary J Blige, Gabrielle Union, Cynthia Erivo, and many more.
RELATED | How Fashion Tried to Use Mega Stylist Law Roach's Success Against Him
Mikelle is the former editorial director of digital for PrideMedia, guiding digital editorial and social across Out, The Advocate, Pride.com, Out Traveler, and Plus. After starting as a freelancer for Out in 2013, he joined the staff as Senior Editor working across print and digital in 2018. In early 2021 he became Out's digital director, marking a pivot to content that centered queer and trans stories and figures, exclusively. In September 2021, he was promoted to editorial director of PrideMedia. He has written cover stories on Ricky Martin, Miss Fame, Nyle DiMarco, Jeremy O. Harris, Law Roach, and Symone.
Mikelle is the former editorial director of digital for PrideMedia, guiding digital editorial and social across Out, The Advocate, Pride.com, Out Traveler, and Plus. After starting as a freelancer for Out in 2013, he joined the staff as Senior Editor working across print and digital in 2018. In early 2021 he became Out's digital director, marking a pivot to content that centered queer and trans stories and figures, exclusively. In September 2021, he was promoted to editorial director of PrideMedia. He has written cover stories on Ricky Martin, Miss Fame, Nyle DiMarco, Jeremy O. Harris, Law Roach, and Symone.
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