Scroll To Top

48 steamy celebrity Calvin Klein ads the gays won't forget

| 03/17/25

simbernardo

48 steamy celebrity Calvin Klein ads the gays won't forget

These Calvin Klein campaigns are unforgettable!

Jeremy Pope; Bad Bunny; Shawn Mendes for Calvin Klein

(L-R) Jeremy Pope; Bad Bunny; Shawn Mendes for Calvin Klein.Courtesy of Calvin Klein

From Justice Smith to Indya Moore to Troye Sivan to Pabllo Vittar, Calvin Klein has been a very queer-inclusive fashion label by hiring LGBTQ+ celebrities to appear in their campaigns. Not only have these campaigns been important for representation and diversity, but they’ve also been incredibly beautiful, sexy, and fun.

Though Calvin Klein makes all sorts of clothes, apparel, perfume, and jewelry, one must recognize that the brand is best known for its underwear ads featuring gorgeous celebs. As time goes by, the company has managed to stay relevant in pop culture and among consumers, often making headlines for its sensual marketing campaigns and iconic products.

Scroll through to see our favorite Calvin Klein ads over the years.

Brandon Flynn (November 2023)

Brandon Flynn for Calvin Klein

Calvin Klein

Brandon Flynn (May 2023)

See on Instagram

Jeremy Pope

Jeremy Pope for Calvin Klein

Calvin Klein

Cara Delevingne

Cara Delevingne for Calvin Klein

Calvin Klein

Mitchell Slaggert

See on Instagram

Moses Sumney

See on Instagram

Amandla Stenberg

See on Instagram

Rafael L. Silva

See on Instagram

Hunter Doohan

See on Instagram

Vinson Fraley (June 2024)

See on Instagram

Francesco Ruggiero

See on Instagram

Keiynan Lonsdale

— (@)

Isaac Cole Powell

See on Instagram

Francisco Henriques

See on Instagram

Sam Porto

— (@)

Justice Smith

\u201cJustice Smith and Nic Ashe are family. They have been together. They have been apart. And they have worked through it all. This is Love\u201d
— calvinklein (@calvinklein) 1653064205

Nic Ashe

\u201c\u201cI remember when my mom passed, I asked you to not be further than like, two inches from me for a while. And you just really like honored that.\u201d Nic Ashe on @standup4justice\u201d
— calvinklein (@calvinklein) 1653058801

Pabllo Vittar

\u201c\u201cToday I can be whoever I want to be.\u201d \u23e4 @pabllovittar by Ryan McGinley #PROUDINMYCALVINS \n\nWatch #PablloVittar\u2019s full video:\nhttps://t.co/hZdg9EKkSt\u201d
— calvinklein (@calvinklein) 1589660047

Lil Nas X

\u201cRetro-inspired. @LilNasX in the CK One Micro Trunk. By Ryan McGinley Studios. #MYCALVINS \n \nShop new underwear: https://t.co/jECjYYW3nn\u201d
— calvinklein (@calvinklein) 1603749342

Omar Ayuso

\u201cOmar Ayuso. The moment, 2013.\n\n\u201cWhen I told my mother, I thought she would be shocked\u2026\u201d\n\nDiscover Moments of Pride. Shop the campaign: https://t.co/88i006HxcB \n\n#proudinmycalvins\n\nOmar Ayuso documented by Gorka Postigo.\u201d
— calvinklein (@calvinklein) 1622142002

Monët Lauren

See on Instagram

Chella Man

\u201c.@chellamanart on Identity. Discover more: https://t.co/ltAUnB5uNb\n\n#PROUDINMYCALVINS \n\nBy Ryan McGinley\u201d
— calvinklein (@calvinklein) 1593279294

Valentin Humbroich

See on Instagram

Hamid Onifadé

See on Instagram

Troye Sivan

\u201cyour next pride fit? fluid pieces to style with anything. see it on @troyesivan. a thread\u2026\u201d
— calvinklein (@calvinklein) 1675549802

Indya Moore

See on Instagram

Diplo

Diplo for Calvin Klein

Image: Calvin Klein

Michaela Jaé Rodriguez

See on Instagram

Jeremy Allen White (January 2024)

See on Instagram

Jeremy Allen White (August 2024)

See on Instagram

Jacob Elordi

Jacob Elordi for Calvin Klein

Image: Calvin Klein

Bad Bunny

See on Instagram

Greta Lee

See on Instagram

Michael B. Jordan

\u201cShould we drop more? @michaelb4jordan\u201d
— calvinklein (@calvinklein) 1677504600

Dominic Fike

See on Instagram

Maluma

See on Instagram

Jamie Dornan

Jamie Dornan

Calvin Klein

Trevante Rhodes

\u201c\u201cI want to win,\u201d says actor (and former track and football star) @_trevante_, \u201clike an athlete.\u201d\u201d
— calvinklein (@calvinklein) 1488400750

Shawn Mendes

\u201cIntroducing #MYCALVINS CUSTOM.\n\nCustomize your favorite #ModernCotton styles with bold patches, vibrant colors, and statement-making phrases. Like #ShawnMendes, make #CALVINKLEIN your own: https://t.co/JIMbSpeyxz\n \n@ShawnMendes shot by #MarioSorrenti\u201d
— calvinklein (@calvinklein) 1559845789

MinGyu Kim

See on Instagram

Bright Vachirawit

See on Instagram

Aaron Taylor-Johnson

See on Instagram

Yahya Abdul-Mateen II

See on Instagram

Nick Jonas

\u201cMore than a handful. @nickjonas channels Mark Wahlberg in the latest issue of @FlauntMagazine. #mycalvins #tbt\u201d
— calvinklein (@calvinklein) 1412284877

Vinson Fraley (March 2021)

See on Instagram

Son Heung-min

See on Instagram

Abby Champion

See on Instagram

Anthony Ramos

See on Instagram

Latest Stories

29 out & proud LGBTQ+ country artists you should be listening to

29 out & proud LGBTQ+ country artists you should be listening to

Pedro Pascal is aging like a fine wine — as proven by these 32 pics

Pedro Pascal is aging like a fine wine — as proven by these 32 pics

The best LGBTQ+ reality dating shows & where to watch them

27 LGBTQ+ reality dating shows & where to watch them

Trixie Mattel; Pabllo Vittar; Plastique Tiara

Queens of Instagram! The most followed drag artists around the world

Murray Bartlett in Looking The White Lotus and The Last of Us

Murray Bartlett's 8 best gay roles in TV shows & movies

Experience Thailand: The ultimate LGBTQ+ paradise

Travel & Nightlife

Experience Thailand: The ultimate LGBTQ+ paradise

Gigi Goode headlines the Mid-Atlantic Leather Weekend 2025 in Washington D.C.

Unleash your Capital kink at MAL Weekend 2025

No closets here! Watch these LGBTQ+ films where no one has to come out

No closets here! Watch these LGBTQ+ films where no one has to come out

Discovering LGBTQ+ inclusivity and acceptance in French Polynesia

No Pride flags needed in French Polynesia

Edie © Jane Hilton; Justin Anz, Ranch Hand, Olney, Texas © Jane Hilton; Mirage © Jane Hilton; Pate Meinzer, Cowboy, Benjamin, Texas © Jane Hilton

Jane Hilton's 'Cowboys & Queens' explores the modern American dream

All the 'Drag Race' queens on OnlyFans (& what they're showing)

All the 'Drag Race' queens on OnlyFans (& what they're showing)

Ryan Reynolds as Deadpool; Joe Locke as Wiccan; Aubrey Plaza as Rio

All the LGBTQ+ (and queerish) characters in the MCU so far

Love is in the air! Unforgettable gay kissing scenes from TV & movies

Love is in the air! Unforgettable gay kissing scenes from TV & movies

Karan Soni stars in "A Nice Indian Boy," in theaters starting April 4

Out and About with Karan Soni

8 of Jonathan Groff's best (and most iconic) gay roles

8 of Jonathan Groff's best (and most iconic) gay roles

Troye Sivan in Three Months; Angelina Jolie in Gia; Andrew Garfield in Tick Tick Boom; Denzel Washington in Philadelphia

HIV Is Not a Crime Day: Films about HIV & AIDS that you should watch

Resilient Lady delivers world-class amenities and experiences for an unparalleled adult-only voyage

Virgin Voyages' Resilient Lady redefines luxury at sea

These queer icons show why they are the Real Nasty Pigs of New York

These queer icons show why they are the Real Nasty Pigs of New York

Our insider’s guide to Whistler Pride 2025 - Barry Hoy reveals why this LGBTQ+ celebration on high is the season’s must-attend event

Travel & Nightlife

Get ready for pride on the slopes at Whistler Pride 2025

Bernardo Sim is the deputy editor of Out. He's also a staff contributor to The Advocate, PRIDE, and other equalpride publications. Born in Brazil, he currently lives in South Florida.

You can follow Bernardo Sim on Instagram. Otherwise, you can find him on Bluesky, Threads, X/Twitter, and TikTok.