Music
St. Vincent Delivers Manic Housewives in New 'Pills' Music Video
"I think there's a mania to the video that feels like a psychedelic Adderall rush."Â
November 17 2017 1:25 PM EST
November 17 2017 1:25 PM EST
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"I think there's a mania to the video that feels like a psychedelic Adderall rush."Â
St. Vincent is back and more manic than ever in the music video for "Pills," the third single from her newest album, MASSEDUCTION.
Related | St. Vincent Releases MASSEDUCTION, Her Sexy Pop Crossover
In the Philippa Price-directed clip, we're welcomed into the homes of the bored housewives of the future as they spend their days moping around and popping technicolor pills. While they experience the psychedelic effects of prescription drug abuse, Price cuts to archival footage of '50s pleasantries like going nuclear testing, soldiers training for the Korean war, and rockets blasting into orbit.
"I think there's a mania to the video that feels like a psychedelic Adderall rush," St. Vincent told Tidalabout the video. "It speaks to a very specific kind of Americana--an American anxiety, a uniquely American anxiety."
"Pills" is a glitchy, terrifying juxtaposition of past, present, and future, and the whole time you can't help but want to dance. The full video is a Tidal exclusive, but if you haven't shelled out the cash for a subscription, you can still see a mesmerizing visual from the clip, below:
From the new visual for "Pills" by Philippa Price. @tidal
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